ABOUT US

Lucu is a collaboration between Oakland, California designer Sara Dasilva, and Asheville, North Carolina mama, Lauren Sowers.

It all began when Lauren was nursing her daughter. Frustrated with the ill-fitting and dumpy maternity/nursing clothing available, Lauren began sketching new concepts in the margins of her daughter's coloring books. After exhausting her meager sewing skills to make a first round of samples, she began to search for someone to make the collection an expandable reality.

Meanwhile, Sara, a seamstress and pattern maker by trade, had just finished a stint as Design Manager for a major U.S. maternity brand and was branching out as a freelance designer. 


Lauren, in Asheville, North Carolina

Lauren, in Asheville, North Carolina


Sara, in Oakland, California

Sara, in Oakland, California


Based on three in-person meetings to date, Sara and Lauren forged a partnership to create Lucu, and have sustained their workflow via video chat, e-mail, and snail mail.

In addition to her commitment to Lucu, Sara holds a certificate as a pre and post-natal nutrition counselor. Lauren is a Registered Yoga Teacher, with additional certification in pre and post-natal yoga.

We bring balanced, beautiful function to the world of breastfeeding fashion. We produce our clothing responsibly in the U.S.A. And we envision Lucu as a way to connect nursing mothers with a greater community of inspiration, information and encouragement.

 


ABOUT OUR LOGO

The Lucu logo was designed by a dear friend of Sara's from her time living in Indonesia. For inspiration, we drew from art history, documentary photography, and anthropology- everything from the Madonna and Child and Egyptian goddesses, to images of Depression-era mothers sustaining their children.

Motherhood is typically personified with a certain softness, but we feel that's only half the story. We wanted our image to convey the incredible strength and resilience of new mothers, as they recover from pregnancy and childbirth, all while nourishing and nurturing a new life. 

To us, the Lucu woman embodies the sacred feminine: a powerful, peaceful warrior for love and protection, imbuing her child with her own strength.