ABOUT OUR LOGO
The Lucu logo was designed by a dear friend of Sara's from her time living in Indonesia. For inspiration, we drew from art history, documentary photography, and anthropology- everything from the Madonna and Child and Egyptian goddesses, to images of Depression-era mothers sustaining their children.
Motherhood is typically personified with a certain softness, but we feel that's only half the story. We wanted our image to convey the incredible strength and resilience of new mothers, as they recover from pregnancy and childbirth, all while nourishing and nurturing a new life.
To us, the Lucu woman embodies the sacred feminine: a powerful, peaceful warrior for love and protection, imbuing her child with her own strength.